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Results for: Licensing

A lot will depend on your negotiating leverage. Where there's leverage, there's opportunity. But your leverage is going to largely depend on what your license agreement says, and the form of the transaction between Company B and Company C. For instance, if Company C buys Company B's assets (as o...

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I would say travel industry experts first. Based on what you have described, it sounds like you need to figure out what the market segment within the packaged travel/tourism industry that can benefit from your product. Then look at your competition in that market segment and see how they sell the...

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Licensing a platform is a terrific way to generate revenue. We struggled to gain an audience to our site and didn't have the funds to market as heavily as we would have wanted. In came the offers to license. Margins were tighter, but the exposure to new customers made a world of difference.

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This is always a question of who wants whom more. I've seen deals where the percentage was in single digits. The thing is, I've seen both deals where a LICENSEE ended up with a single digit percentage and deals where a LICENSOR ended up with a single digit percentage. It all comes down to your a...

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There are lots of things that will make or break this... Do you have an intellectual property on your product? Are you sure costumes need/want it? On the to do list - need to develop marketing material and contact the company you want to license to. Having contacts with the right people/decision ...

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First off, stop calling it an idea. (might be just that, but in licencing efforts you don't want to call it that). Second, what do you mean time is of the essence? This already started sounding risky. With that said, I believe you have two options, assuming that you can spend the next quarter...

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Perhaps I am not understanding your phrase or what you're looking for. A simple formula would be 10 years divided by 120 (to get the fee per month). To keep all things equal, this number is now your monthly subscription fee. Feel free to drop me a note if there is something we can clarify. All...

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SaaS. Always. I am a founder of a Startup about to launch our first product (mobile app). We looked at this very question. In the end we looked at the impact the decision would have on our company's valuation. Based on my initial, informal discussions with funders in my area (Canadian Atlanti...

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Large corporations will have their own process and procedure for purchase orders and if you want to do business with them this will be what you can expect. If you feel that the terms and conditions that big corporations are giving you are not acceptable for your small company then your alternativ...

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The question that pops up for me from your question is, "Why would you trust someone who isn't behaving like a partner?" How common is this situation, where a licensee declines to share buyer contract info with you? I'm guessing very infrequent from your description of "one" licensee behaving th...

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