Hi This is a classic market place which requires marketing to both sides simultaneously. I would start by selecting the most popular categories/fields that the users (employers/companies) are looking for (based on Google Adwords Keyword Tool or maybe checking Fiverr - if their services are the s...
To launch an efficient online equipment rental marketplace the best option is to connect with a development companyor rental marketplace that specialises solution providers. There are a number of specialised software solutions to set up an equipment rental marketplace. Yo!Rent is one such renta...
Here’s a focused list of best practices to manage and retain independent service providers (like Lyft drivers) in a two-sided marketplace: 1. Treat Providers as Customers They’re just as critical as users. Offer onboarding support like video tutorials and 1:1 chat. Simplify the application and a...
Your support software should cater to your needs, depending on how your business operates. Fiver uses Vanilla forum and Zendesk. Thumbtack uses Zendesk. Not sure about AirBNB, their help center seems to be custom. Depending on how well funded your are, I would recommend starting with a free pla...
Hi The concept is more or less as I explained in my answer here (on Clarity): https://clarity.fm/questions/6423/how-do-you-do-market-research After you schedule a call, you can send me the specific details of the venture (who are the service providers, what type of students, your business model, ...
Here are the two main business models for B2B marketplaces. Commission based model The first business model is probably the most popular one as it adapts to almost all industries. This model consists of charging commissions on all transactions happening on the marketplace. The operators defines ...
There's many ways to help with this, here's what I do at Clarity 1. Build an email relationship with your supply. They should have direct access to you, and you should build an ongoing drip campaign that teaches them how to improve their experience (and make more money) on Clarity. 2. For memb...
I think you're looking at this the wrong way. Your customer acquisition cost is not something you should benchmark against other businesses. Without knowing more, like your short and long-term goals, it's impossible to answer. Two companies with similar business models may have different answers...
You know what would be great... A platform exclusive for Marketplace experts ;) I would answer this in short by saying you don't attract them simultaneously. To elaborate; The Chicken and Egg problem is solved (historically) by attracting and retaining the top providers of whatever service f...
I'm the CTO of https://3dagogo.com a marketplace of proven to print 3D designs. We look at the two sides differently. There's not a single customer. In our case you have designers and purchasers ( sometimes the same person can be both ). Cost and methods for acquiring designers are very differe...