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Results for: Marketing Communications

You need to think about these auto-responders in terms of events. If you can put data up on MailChimp when an event takes place, you can manage auto-responders off of that data. Here is some additional information from their website. http://kb.mailchimp.com/article/how-do-i-create-an-autoresponder

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Get a tool like screencast or camtasia and narrate as you navigate your website. Its the equivalent of storyboarding and most freelancers should be able to relate.

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I don't think anything much has changed, and the only result is tightening the business rules. Two codifed bits of CASL are similar to guidelines and regs in other countries: • Responses to a current customer, or someone who has inquired in the last six months. • Messages that provide informatio...

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HelpScout, ZenDesk or Desk.com. HelpScout (help desk software) would be a great start – less options but even when I ran a 6 person customer support team (with over 500 emails a day), we never needed the complex features of Desk.com. Have one person create 'saved replies' to quickly answer your...

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If it's email, my experience has been keep the touches valuable and consumable. By that I mean, don't send them a 2 page email with all kinds of content about how awesome your company is and why they should use your product. Take the education marketing approach. Send them little nuggets of usefu...

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The challnege here is that not too many people really understand branding, similar to the way people understand marketing. It does not have a consistent meaning. You will have to educate your csuite or key personnel on the value of developing their brand. Use examples of other companies in your ...

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At first you should add Trust Seals if you haven't already. The next thing to do is get a few Instagram influencers to promote your product. User Generated Content (UGC) is a great trust builder. You should generate UGC from your retargeting campaigns as well. Also if I may ask why are you not ru...

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I wish I could give you the perfect answer-- we are using Infusionsoft + CustomerHub, which is NOT the best solution given they don't have a forum feature-- we have had to tack on "Tender" which is built as a support ticket/help desk engine and we've had to modify it quite a bit. I think it's rid...

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Why not try Freelancer.com or Elance, one of those type of sites. Surely you can find someone skilled, with past experince easily viewable, looking for something a little more "ongoing". Best of luck with it!

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