The idea of an MVP is 'minimum, viable' ... If you feel you need a "good amount" of funding, I would challenge if you are minimum enough. Obviously, without knowing the details of your product, your ideal customer, or what need you will solve, it is hard to help expose what is necessary in an MV...
Okay so I am going to lead by saying I have a bias regarding crowdfunding. Now on to my answer: Kickstarter is for products not companies. If you create a good product and do a kickstarter campaign you will be able to use the funds raised for the product to build your company. https://www.crow...
I've worked with several companies marketing products ranging from $10 ebooks to $1,000+ products, and they've all had success using a relatively simple formula: 1. MAKE PEOPLE'S LIVES BETTER. Everyone gets too much email, so if you're going to put another message in someone's inbox, it had bet...
There are so many possibilities that come to mind, without knowing a lot more about what has lead you to this point, it is hard to offer any actionable advice. The first place I would start investigating is the top of your sales funnel. Are you getting students? Are they just not converting? Are...
Always take into consideration what your customers want, even when building "what they really need", because it will give you insight into how best to implement it. On whether to "give them what they want", it comes down to what % of your customers want something. If 99% of your customers want s...
Side Note: I would have loved to have done this for my wife's wedding bouquet - and even more recently for the flowers my daughters carried as flower girls in a dear friend's wedding. Very cool concept! People are far more likely to believe what they can see. Produce a short video that shows you...
Joining a top tier consultancy will not help you become a great PM. Full-stop. Yammer has one of the best product management groups and although some of their PM's have left (since the Microsoft acquisition), they still have a great group there. Some of Yammer's best PM's started out in differ...
Being an insurance consultant from Europe I had to look up admitted vs. Non-admitted carriers: http://www.clarkeandsampson.com/blog/admitted-vs.-non-admitted-carriers I think that the article nicely sums up some of the considerations of the choice between admitted (guaranteed claims payments) a...
You mention, that you can code and maintain yourself, and at the same time it sounds like your data can be dispersed across multiple sources. And you want to minimise license cost. In my business we use R a lot for both analysis and reporting. It is free (open source), but you will have to build...
I'm concerned that I don't see a back end to your funnel here. Looks like you only have small, medium, and large of one service. Rather than concentrating on discounts and discounting methodology, why don't you look at Cost of Customer Acquisition? If you knew that number, you'd know what you h...