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Selling to HR departments is hard work + low income (compared to other approaches) + they can cut off your income any time. This is basically working a job. Lowest income + highest exposure to income loss. If you have a B2C product, sell to consumers, not businesses. Just setup a content site w...

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Hi Jill, I am somewhat drawn to your question because of my own experience. Seems to me that you are the type of person who wants to raise your son as a hard working man. The type of man who doesn't take shortcuts. And that's it, tell him exactly that. Depending on how old he is, your first ...

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o secure a remote product manager role at a promising startup, follow these steps: Enhance Online Presence: Update your professional profiles, like LinkedIn, emphasizing your product management expertise and accomplishments. Consider creating a personal website to showcase your work. Select Sui...

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As the business environment and economy can vary drastically from one area to the next. That being said, if you're thinking of starting an ecommerce business, there are a few things to keep in mind: 1. Make sure you have a good product - If your products aren't good enough, no amount of marketin...

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I really like the idea of specific benefits. "Have more time" is vague, but "get to your daughter's dance concert" is specific. Generally, if you can make the value proposition specific and something that your prospective clients can relate to, you've got a much stronger position than if you off...

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This is difficult to answer because you haven't given us much to go on. What type of hardware are they building, and how big and fast do they plan to grow? It really doesn't sound like they have a growth strategy in place yet, so my guess is you would need to create that for them, right? If that...

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It's great that you have a ton of experience in sales and business growth, and this will likely boost your credibility in many ways. However, startups are often looking to hire folks who can be extremely agile and switch to a new strategy as soon as they learn that the current one isn't working. ...

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It really depends on what you're building here. If you can do any part of your product manually, I would suggest doing that in the first version. The absolute fastest way is to hire a contractor to get it done, but that can be expensive. If your first prototype can't be built with a prototyping...

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What do you/the founders want to do? The scenarios you describe all have their own positives and negatives, and all represent very different paths. I'd like to dive more into your statement, "we have tried in the past to get our marketing team up and selling..." I suspect your marketing team wa...

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I've worked on large civilian and defense projects for the Federal Government while working for two top-tier management/technology consulting firms and one smaller technology consulting firm. Have you considered approaching some of the big management/technology consulting firms that do most of th...

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