I've worked both in-house (at Business.com) and I built and ran large agencies as well (eVisibility, Geary Interactive, Organic Media Group). IMHO, outsourcing SEO is the best way to go no matter what. And I'll give you 3 good reasons why. 1. In-house SEO teams (and individuals) get myopia. The...
The domain ranking will not pass to the subdomain. The subdomain is treated like a separate website. This means that if you get ten backlinks to your main site. The subdomain will still have zero backlinks. I would not create a different website either for your trainers. Your new trainers would s...
Hello! Digital marketing agency owner with clients that have a variety of industries here with my recommendations based on what works for our clients. With Google they love content. So regardless if you are backlinking to specific parts of the content or not, given time you will start ranking fo...
For most sites both can have equal importance. SEO tends to be slower. PPC tends to be fast. Most of my clients balance both. So the "wisdom" of using PPC, is creating instant conversions.
I've been doing SEO for nearly 20 years now (about as long as that's possible), built 3 of my own successful businesses from it, and run a 12-member agency in Chicago these days. Here's my take. You mentioned a lot of great tools there, but keep two things in mind. - These tools tend to over...
Hi, for all general purpose SEO requirements, Yoast SEO plugin is the best. With zero compatibility issues. https://wordpress.org/plugins/wordpress-seo/ If you have any specific requirements or problems, kindly ask again and I will be happy to answer.
A really good place to start is by listening to Neil Patel and Eric Sui’a podcast called Marketing School. Few other resources are: - Brian Dean YouTube channel Backlinko - Moz.com and their YouTube channel on whiteboard Friday’s - Matt Diggity and his blog - Lion Zeal Podcast - Searchenginel...
In general no effect... and... Be aware all content in subfolders + subhosts is now considered part of domain, so make sure you stick with some sort of common theme across all your content... to maximize your SEO. Also, there's no real way to do what you describe... short of using sshfs or some...
Neither domain name option is a very good idea. I'll explain why in a second, but first I'll answer your actual question. Although there might arguably be some slight advantage in having an exact-match domain of the form Name.TLD as opposed to a domain with additional keywords alongside the nam...
There are a few things you can do to improve your SEO for your website within 1 month. Here are a few tips: 1. Write high-quality, engaging content - SEO is all about attracting clicks and visitors to your website, which means that your content needs to be of the highest quality. Make sure to fo...