Ensure your profile was compelling. Build a business page. Join related Google groups. Contribute to those conversations. Follow influencers in the space (sometimes they follow back, though the follow first strategy works better on Twitter). Write blog posts and share those on Google+ (and ot...
Print advertising is expensive and phonebook usage has certainly declined. The marketplace can also be pretty fragmented with so many different publications. It would depend upon your market such as if you have a lot of retirees/seniors in your area that may still utilize a book? And have you ...
Here are some answers for you that I believe will help you. 1. You should implement a long term and short term strategy right at the beginning. What I mean is that there are essential parts to your marketing like SEO and content marketing that you need to implement right in the beginning, but ...
Content optimization is about producing content that your audience find valuable. You can start with optimizing existing page content rather than focusing on producing new content on your blog. Here, optimize titles, descriptions, headings and messaging for topical/keyword focus. You can also l...
Hi there, it depends on what your end goal is. Are you looking for page likes or you want to send traffic to a landing page on your website in order to get leads or sales? If you can give more clarity on what your business is about and what you are trying to achieve, then I'll be able to give y...
First of all: good luck. Seeing how you have a limited budget, I would select the following 3 strategies: 1. Affiliate marketing: offer affiliates a fee for every referral that converts into an actual ‘sale’. This way, you aren’t really paying anything out of pocket, but rather the payment is co...
There is no "one-stop shop" that will do all of these things well, there are a collection of tools, however, that will do this very easily. I'm happy to help; I've helped hundreds of businesses boost their local SEO presence. -Shaun
In italy you have a saying along the lines of: "Doctors usually suffer from what they cure"... meaning they're too busy being good and helping others do that one thing that they don't do it for themselves. I see the same for myself: I have 50+ apps in the App Store but unfortunately none of them ...
After advising and marketing for tech companies for over 13 years, and for as much as I value my own profession, there is no escaping this path: Start by getting your first 10 customers. No joke. That is harder than it looks. You can do this via social media, cold calling, personal networks, do...
Consider service providers which work in specific employee sub-segments. For example, create a relationship with service providers servicing the aboriginal segment. This is just an example, but you can work with service providers who hire people with certain disabilities, etc.. Service providers...