I face the same challenge! I came up with a separate name that still represents my brand but doesn't force users/partners/clients to try and remember my complicated name.
No need to re-invent the wheel, especially considering that there are (hundreds of) thousands of people in your exact situation. Check out a few of these: http://www.forbes.com/sites/allbusiness/2014/09/26/which-e-commerce-platform-is-the-best-choice-for-your-online-store/ http://www.quora.com...
An agency is an instant cashflow model business. Ugly to scale due to logistics of a team and the mess of being in a client-service business model. But easy to rapidly monetize. Make a phone call. Close a client. Collect the cash. (Yes, that's a bit over simplified). Your girlfriend shouldn'...
How you handle customer service can have a major factor on how delighted customers are after the transaction. Even more important it can drastically impact your initial conversion rate. Buyers often look for "trust items" like a phone number, email or even a physical address prior to purchasing....
First, please understand that you didn't "get" a provisional patent. Provisional patents are simply filed. They are not examined, and there is nothing to grant. All they do is establish a "Priority Date" enabling you to cite the filing in "Related U.S. Application Data" if and when you file for a...
Happy to help with this and can probably bring lots of ideas to the table. Also, since LOCAL is the focus, you can't just use digital. Most of your bookings are going to come from local non digital marketing, but they will coincide with the digital marketing you do. The efforts need to be combine...
If you could give an example of the old vs. the new link the answer could be more precise. But in general, the first thing I would do would be to make a redirect rule: either in htaccess file or on server-side you need to tell that all of the old links now should lead to the new pages' URLs. Thi...
The answer really depends on many factors. You are correct that many SaaS companies valuation falls into the range of 3 to 9 times revenue. I would say that companies that have a very high net income % (25%+) would fall more to the range of 7x-9x and companies that are closer to breakeven or lo...
Im not sure if i understood your question, but here i go: There are a few metrics that can be used (typically thought at MBA programs) but obviously accessible to leveraged investors through advisors and or legal aids. These metrics give an idea on value based on marketable assets, capital inv...
If your business goal revolves around raising the entry barrier then, I believe, you need to stop and think twice. Focus on "How" to deliver utmost value at best possible price. The underlying intent should be to achieve uniqueness and differentiating yourself from the usual suspects. The differe...