It really depends on the nature of your business. Revenue can actually be a deterrent to early stage venture investors if the revenue isn't growing at a fast-enough pace. So your rate of growth will either open or close opportunities to you. If your business is not yet growing fast enough a...
Hi Heavily depends on you payback time for customer (how long in months it takes you to get money back invested in acquiring them). If it is more than 12 months than you have to work on reducing the cost of acquisition. Without lowering the cost (and lowering the payback time) the growth wthout ...
What do you/the founders want to do? The scenarios you describe all have their own positives and negatives, and all represent very different paths. I'd like to dive more into your statement, "we have tried in the past to get our marketing team up and selling..." I suspect your marketing team wa...
You are 100% correct. Just like you, customers in other countries want to understand what they're buying. Studies have shown they're actually 6 times more likely to buy when a website is available in their native language, and that 85% of global shoppers will not buy at all in a non-native langua...
100+ unit Apartment Buildings. With the ever increasing mortgage lending guidelines disqualifying an estimated 80+ percent of the U.S. population, America is fast becoming a renter nation. This is why guys like Robert Kiyosaki, Grant Cardone, etc., are bullish on apartments. Ridiculous financin...
There's no set-in-stone formula. The answer depends on the degree to which implementing a revenue model would potentially cause a mass user exodus. A) If implementing a revenue model would obviously cause no problems, then investors might be ok with Camp 2. B) If a reasomable person might thin...
Start experimenting by putting the 2 things in place you say you are missing: 1. create a validated learning model 2. Stop focusing on vanity metrics; replace with user growth, cohort analysis or growth metrics. Do not just read Lean principles; APPLY them. Also, What are you doing to brand yo...
Personally, I think you should be focusing heavily on your current users that are loyal to your brand currently and worry less on trying to buy users and get more brand awareness. To be frank you should be letting your strongest customers do all the promotion for you organically. "K-factor" This ...
You should have a proof metric - market traction, market proof, proof that they are not wasting their time on your site with half-baked ideas. You should also have some way to show that there has investigation and transparency into the crowdfunders. Try a group with vetting services like http://c...
Hey Slava! I actually have a ton of experience with this. For the last year myself and my partners have built out Rocketlaunch (www.rocketlaunch.co) to a growth agency focused on marketing and sales for Startups. We work on core items internally and outsource when possible. My caveat on outsou...