You should try posting this on HARO http://www.helpareporter.com
I would start with google analytics. If you configure it correctly you can get quite far down the line for free. Once you start seeing revenue and need more detail you can move over to one of the more premium or paid for systems.
Google Analytics is the best free tool out there for this. Make sure that you are focusing your report on conversions - how many/what percentage of website visitors are taking action (filling out a form, buying a product, etc.). If you're interested in paying for help, you should check out Moz ...
You mention, that you can code and maintain yourself, and at the same time it sounds like your data can be dispersed across multiple sources. And you want to minimise license cost. In my business we use R a lot for both analysis and reporting. It is free (open source), but you will have to build...
I can assist you in putting together a plan to build, market, and sell your new supply chain Saas tool. I would need some more specific before I can advise you on your best next steps.
It can be pretty common. It's different for different networks, some will over-report and some under-report. Google for example generally under-reports conversions, so we adjust for that on our end. Social buys generally over-report due to bots etc. It's definitely annoying but once you get your ...
Good question, I mean answer :-) Maybe because there are two tabs - one with questions that have already been answered.
I've found talented data scientists in several other countries who do just as good as ones I've worked with in Silicon Valley. It is not a position one can automate away, of course - one needs to know more about the type of data that needs grooming and what types of skills best fit it (DSP vs ana...
I might suggest starting with Bitly and exploring the possibility of getting a custom branded shortener, which you can set up through Bitly once the domain is purchased. For example, my website is philpallen.com but I shorten all links to philp.al/link so it's more professional. I feel like many...
Being a Google Partner has many benefits, but they revise them all the time. Google seems to protect their intellectual property heavy, so as a partner, you can display their partnership logo to your potential clients. Also, when they roll out new products in beta, you know before the public doe...