Billboard ads have some of the worst response rates out there and some of the highest costs. The companies that look at things like billboards are the ones who probably won't pay the bills for your marketing services because they'll be bankrupt in 2 weeks since they make poor decisions. Want to ...
1. Start by researching your industry online... what types of things are websites linking to? What types of press angles are being written? And how can you do similar things? 2. Keep a list of those websites from step one... so that as you do and create interesting content, you can reach out to t...
This is a fantastic question! I would suggest starting with looking for other businesses that had affiliate programs in the niche of your website/blog. There are multiple ways of funneling and layering content on your website to drive your engaged visitors to successfully complete a call to actio...
The perfect strategy is to show your client what their benefit and return on investment would be on this specific advertisement. This is what they are looking for from your pitch. It is great if you show them a positive benefit that they will receive from the advertisement. An example would be a ...
Is it based on the tech on their website, or is it private tech? I have experience identifying IBM ODM users, which is not public, and identifying sites. IF IT'S A WEBSITE: What technologies specifically indicate a good fit company? Azure? .NET? etc. Let me know in a private message. Onc...
This is the kind of question I usually get by most of my clients and love the opportunity to help with a few ideas. Since you are planning to offer the spaces mainly for art events, meetings and popup shops, you are mainly targeting locals rather than tourists in the first place. So I would focus...
The best way to launch a product is to start promoting it before you release it on the market. Your strategy also should depend of how are you going to sell the product: online or in store. Lead all of your marketing activities must lead to your website. Here are some of the things you can do:...
My agency, along with fellow agencies are using Periscope as a part of an integrated marketing approach. There are many creative uses of Periscope that will drive traffic + conversions, it is all about finding the right solution that will provide the most value for you leads. Some of the ways P...
You have asked the golden question. As a business banker, we all struggle with getting deposits. Going after key industries (escrow companies, property management, HOA's, etc) will help in this. However, there are many options to help get deposits. I'd be happy to hop on a call and talk about thi...
Sale and promote luxury services can be done effectively but you must understand the marketplace properly. Advertising for luxury brands tends to focus on, well, luxury. Whether you are storyboarding a TV spot or building out an ad group in Google Ads, your target audience needs to feel as though...