hi, start from the issue you want to solve or need you want to fulfill. Then find a consumer for whom the issue or need is really important and/or urgent. Take Uber, the issue they solve is helping people to go from place A to place B. This is important for many segments: - Business people - Peop...
When marketing in the restaurant industry it's really important to think about what the theme of your restaurant is, and tie that to the community. For instance: karaoke or trivia may not be the right kinds of events to host if your restaurant is a little classier. However, since you mentioned ba...
I am a psychiatrist in private practice and I feel like I have come across almost the entire range of different individuals. Each of them with their various talents, interests and careers. Some have been successful others not. Some loved what they did for a living others despised it. It was not o...
I guess it will really depend based on your target audience and how you can make yourself stand out. In all cases you can try with the following: 1. PR Focus on getting publicity from blogs and online media sites. This will help you a lot when it comes to user acquisition (your target is alread...
I can think of a few ways to solve this problem but there's only one I really like. And that is because the truth of the solution is not out there in the marketplace, but here inside the mind of the contractor. What does this freelancer believe is "a lot of money"? That's your first and key que...
Hey, 1. If your product/software requires above 50 hours of programming then you don't need to worry about anyone 'stealing' your idea. This rarely happens. 2. Ideas are a dime a dozen. The difficult part is the execution (and marketing). 3. If your product/service can be created in a number o...
If your market is 'market research' then you can easily top € 1BN in EU alone. If you're creating a new market then to calculate total addressable market I'd look at similar products and multiple their price x number of prospects, or calculate the financial cost/upside for your prospects x number...
I took a quick look at 500px who reported 1.5-million users in 2012 (source: Techcrunch http://techcrunch.com/2012/11/28/gorgeous-photos-in-your-pocket-500px-arrives-on-iphone/) with 10% as professional photographers. The article also mentions monthly growth of ~100,000 users. If your targeting t...
Luckily, municipalities, community groups, and chambers of commerce are all very visible, easily located targets. The businesses who also want to sponsor a deployment are harder to target, so I'll set them aside for this discussion. Chambers of Commerce can be approached individually, but there...
First of all, starting a business on revenue generated from affiliate sales or incidental revenue is going to be minor and not enough to scale much less build a business. Unless you're a "solo-preneur" you'll need some additional form of revenue if you intend to add to the software-as-service web...