This is a tricky question, because it's very difficult for a consultant or PR firm to get major press like this for a startup unless the startup has an amazing, innovative product, is doing something so incredible that it has to be talked about, or has a fantastic story behind it. A PR firm is ...
You're best bet is to find out who's behind some of the campaigns you love.
The most important thing to understand is your audience, or rather your target customer. In the beginning, it can be a bit overwhelming to all of a sudden tackle half a dozen social media platforms and do them all well. Focus on just one or two platforms where you know your ideal customers ar...
Hi! Happy to answer this question. Initially, I'd ask "what are you tracking at present?" And "what are your goals?" Software wise, I love to use a few tools for Twitter. Hootsuite to schedule relevant content (and not all tweets should be scheduled--happy to touch on this more), Tweetreach to ...
I might suggest starting with Bitly and exploring the possibility of getting a custom branded shortener, which you can set up through Bitly once the domain is purchased. For example, my website is philpallen.com but I shorten all links to philp.al/link so it's more professional. I feel like many...
I've helped several businesses do this. 1) Differentiate yourself - make your portal highly compelling for small-to-medium businesses. 2) Give it for free to businesses that are recognizable and will allow you to feature a testimonial from them. This will build credibility. I like to go after...
Hello, great question here. First of all you should understand that there is no 1 way and depending on who your audience is and what you sell the answer will definitely vary. A short answer however would be - engagement. Forget about likes and follows and shares are engagement, if you want to ...
Great question! I believe that Hootsuite might be one of your best solutions. It is a free tool and you can publish through several social media platforms at once. For a free account, however, they limit you to 3 accounts I believe: https://hootsuite.com/plans/free There is also Buffer as we...
Hey! So if you just need it for purely scheduling, Buffer is no-fuss and I would 100% recommend them. BUT if you want to manage comments/engagements, have in-depth reporting and analytics, I would recommend Sprout Social. I haven't tried Hubspot before, but I've used Sendible and Planable. If yo...
I will suggest a mixture of following: 1. Crowdfireapp.com (Mobile app) 2. IFTTT.com (Completely Free and THE BEST ONE) 3. Buffer.com (Not much options but helps me post on Google Plus pages that other two does not do very well) I gained almost 1000 followers in 2 days using these three. If yo...