1. Before you dive into building out marketplace software you might find it easier to quickly test your MVP using a SaaS product like https://near-me.com/. I am NOT affiliated with them. But in a previous startup explored the marketplace concept. Spend 12K for a year on a SaaS product then spendi...
Hi! Happy to answer this question. Initially, I'd ask "what are you tracking at present?" And "what are your goals?" Software wise, I love to use a few tools for Twitter. Hootsuite to schedule relevant content (and not all tweets should be scheduled--happy to touch on this more), Tweetreach to ...
As someone who has built TAM models for various industries - I can attest this isn;t always easy. Many analyst firms (former analyst here) typically do some surveys and research among public company revenue reports for the year and then do some pixie dust extrapolating. The hard thing about a ma...
I've worked both in-house (at Business.com) and I built and ran large agencies as well (eVisibility, Geary Interactive, Organic Media Group). IMHO, outsourcing SEO is the best way to go no matter what. And I'll give you 3 good reasons why. 1. In-house SEO teams (and individuals) get myopia. The...
GO with local marketing like posters and other ads. If you are ready to invest in digital marketing - go with Facebook, Instagram ads for inquiry.
A ".com" is a much better long term solution because Google and people generally recognize that as more authoritative/ trustworthy. The best way to change a ".co" over to a ".com", is by creating a "301 redirect" for EACH PAGE and keep everything else the exact same until Google indexes the new v...
1. commercials / Advertising / leads. 2. In-app purchases of things that they actually need. 3. Freemium model - they only pay for extra services (like maybe you can have a dating feature or a business feature). 4. Offering complimentary services such as loans, help submitting forms, help befo...
You can get a trademark to protect against infringements on your domain name. It is essential for a online business. It is used for branded domain names. For an intellectual property as your domain name it is an intangible right, the benefit you'll get of ownership is that you the owner has a rig...
Being a part time artist, I can say the pricing structure depends on the category of artwork and the artist's background. Not to forget if you are dealing with similar structure as subscription boxes it is imperative to know what is your central product concept. Installation and procurement costs...
I am a bit confused why you are starting a business, but asking how to best monetize it. That is a red flag, at the start. In my experience, when you are starting (or looking to gain more clients), defining a niche is a far better strategy than being a generalist. That said, once you are establi...