I met these guys at the INBOUND14 confrence in Boston last year. Their pricing was way better than many things I was quoted before and they really do draw all thins by hand. They had a guy sketching people while there. They should be able to take you from start to finish within the scope of the p...
This is a common challenge for e-commerce brands. Amazon sales can quickly grow and account for an excessive percentage of total revenue leading to concentration risk. So diversifying your revenue sources is important but not always easy to accomplish. If you're operating your own e-commerce web...
great questions - we see this situation with our clients pretty frequently at my firm. based on my own years of SaaS/tech sales, marketing and project management experience, I would say the path most likely to get adoption is actually discovered before the demo is delivered, rather than after. ...
Suppose you're a customer buying from yourself. Why? What reasons do you find persuasive? If identical products can be purchased for a fraction of a price elsewhere ... and that "elsewhere" is more visible than you, then you'll have a difficult time. If, on the other hand, your offering is un...
Regarding US taxation of internet sales. Since you are a foreign entity or person (in regard to the US), and there is an income tax treaty between Canada and the US, you will not be liable for US federal income tax on internet sales unless you have a “permanent establishment” in the US with which...
I'm working on a character line. We have copyrighted characters and multimedia featuring them...songs, videos, books. You know what else we have? Corporate sponsors. Are the wheels starting to turn? If you're a toy manufacturer, you get into the action figure business because you want to sell ...
Demos and free trials seem to be the only ways SaaS vendors can think about selling. Funny thing: the same issues that plagued the IT field ten years ago (!) continue today. The answer is in education. I don't mean teaching the prospect for free; I mean as the seller educating yourself on the t...
Use marketing as a means to gather more data and test. Marketing is one of the most underrated and undervalued skills in startups. Startups don't struggle with competition but getting attention. Marketing drives more data into the product, thus you can validate your theories. Pre-product mark...
First of all, you need to get really clear on who your actual customer is, and where they are. Are you actually selling direct to Gen Y (ie, internet, retail stores, etc) or is Gen Y your end user (ie, you're really selling to distributors or directly to corporations, site managers, HR profession...
Hi! The quick answer is that simple invention ideas are great as they are the fastest and least expensive to develop, yet can still be highly profitable. I run a consumer product firm which has developed hundreds of inventions for home-based inventors or small product firms - Essentially we tak...