Before you attempt to sell to the senior executive you need to find out from his team why they wouldn't buy it. The senior executive will defer to his team prior to making the decision to purchase so you're only assuring your failure by contacting him at this point.
You need to fully understand marketing to hospitals, the FDA, and how clinical trial management works. I would highly recommend finding a local friend/advisor/investor/etc. who is a doctor involved in clinical trials or better yet a clinical trial manager. There are a lot of hoops to get a clin...
Go to your Tech Transfer office and talk to them about what other technologies in a similar space have been spun out, who is involved in each company from the university and outside. Find out those faculty, entrepreneurs and investors and talk to them. They will know who is most interested in wo...
If you're structured as a C-corp (which, if you're going to raise venture capital, you should be), then it shouldn't matter. Most VCs have foreign LPs. If you're an S-corp, it can be a problem due to limitations around who can own shares. Also if you're doing government work, it could be a proble...
I'm glad you described your market a bit. I have not seen a retainer model work in this space, but that's not saying you can't succeed with it. YOU are the expert, so I would not leave it to clients to choose what they want. If you do, you'll get clients who say, "Yeah, I hired them to make me ...
From a SEO perspective the domain shouldn't really make any difference - or at least not a major one. As Google often emphasizes they try to rank by relevance for the user. There's one main exception, which would be ccTLDs (country level domains). And while .CO is a ccTLD, it's considered a gener...
Hi! So I'm a snarky business coach helping startups and enterprises internationally. First my snarky thought: Many novice entrepreneurs and or aspiring crowd funders wait until the campaign is live to commit any effort to the project - the reality is that you should always prepare ahead of time...
As I have seen similar cases a lot of time, in most cases it means that he is not interested anymore, or at least, no so enthusiastic about it as you want him to be. So instead of trying to find new ways to him. just move on. You can keep in touch with his reps once every two weeks, but check oth...
I've been raised angel money as CEO several times, and also advised angels on multiple transactions... Of course the investors understand that you don't want to "give away too much" equity, but of course if they believe in your business then they'll want to acquire a meaningful position. If you...
Interesting, I spoke to a client at length the other day about this. 1. Firstly, there is 'perceived' value. 2. Secondly, there is actual value. It sounds like you are trying to build the latter. I also need to make a second inference here, you say we are 'trying' to close deals - so i'm going...