Hello, I've been working in one of the biggest agencies in the world before and now I own a small digital agency. I've found a way to close big clients really easily by doing the following: Connecting with them directly and identifying their biggest pain points. Then you need to showcase t...
Hello! This is a great question and I wish many more asked just like you. My name is Humberto Valle, I'm a strategic marketer with almost 10 years of service with some of the most innovative teams in the world. Here are my thoughts; I would ask for a bit more information, don't be afraid or shy ...
Let's take the example of a single keyword, which we aren't sure how it'll perform. We'll need to make a few more assumptions to get started. Hopefully, you can produce these based on similar activity in the account, or on your site. You'll need an Average Order Value assumption first. If y...
I know you've already decided to use a bid management platform. However, I'd like to share with you my experiences. As an SEM agency managing $30 million+/year, we've invested tens of thousands of dollars into streamlining our work effort with a bid management platform. We've specifically used M...
It's actually very smart to do it the way you are doing it. We do this all the time and have tested it extensively. What you want to do is to see if your ad is getting enough "reach" at the 20 cent click level. Reach is the amount of times your ad is shown. If there aren't many others bidding, ...
Not enough information. Tactics depend on various factors: (1) the venue, since auction formats differ greatly across domain market places; (2) which of various auction types at a given website you're looking at; (3) listing settings decided by the seller such as "buy now" options or a minimu...
Bids for websites/startups on www.flippa.com, if you want to get your startup funded the best sites are angel.co and gust.com its not technically a bid but the outcome is similar.
Technically you can bid on competitors. Take for example Autotrader who bids for keywords such as Honda, Ford, etc. But the best advice is actually here http://searchengineland.com/the-complete-guide-to-bidding-on-competitor-brand-names-trademarked-terms-118576
One approach to consider is seeing if you can find a specific project type that you can replicate with many like clients. It's harder to sell 'web design' than a very specific 'great website for homeowners wanting to sell for-sale-by-owner', for example. One of the keys to profitable scale i...
Great questions. Getting your foot in the door with large brands is usually not an easy task. You can try to find a link to a partnership page on their website and fill out the necessary information, but that is not always fruitful. I would try that as a start. From there, you can look up the co...