Both domains are very important. I suggest that you use both of them in different ways. If you believe that your empiric spirit domain is a "company" that you would like to support in social media and in articles, etc., for years to come, support it on its own domain separately from your person...
From an identity and branding standpoint, it sounds like your operations in the two states provide the same product or service to the same target demographic. Thus, they should stay as a unified brand as far as your look and feel, including logo, website, business cards, and social media. It's no...
You have to create a different message for different markets. Let's think about Sears marketing for a moment.... For the ladies - See the softer side of Sears For the men - lifetime warranty for Craftsmen Tools. Many companies can market to multiple areas. The one main difference is they are c...
it should be noted there is a difference between “ambassadors” and “athletes” butThe most common method I’ve seen is through the use of a discount code. Whenever the ambassadors code is used upon checkout they typically would receive the discount amount. Ex: customer purchases $100 worth of pro...
There's a lot of money to be made in the luxury space, but you need to bring something unique to the marketplace. That means studying BEYOND that just what you learn in school.
Hello. I help increase sales through customer success. This mainly envisages sales, marketing, business strategy, and ensuring customer ROI. PR or influencer marketing is nothing in itself but part of a business plan. Where do you and your business want to go? What are the gaps? This should i...
Adjusting sail midstream is easier said than done. But, when the situation become inevitable, the sail must be adjusted to be able to sail further. Renaming, actually, is rebranding. It's often a case when sales starts going south, and survival is at stake. Yes, renaming always leaves an impact ...
Forget 'self-promotion'. Stop focusing on your self and start focusing on others. Serve people you meet so powerfully that they never forget you for the rest of their life.
The first thing I would focus on is building up a loyal audience so you have a targeted group to market to. On instagram the key when selling is to not be to overtly obvious that you are trying to sell them when you first start a page or you will end up loosing followers if they feel like they ha...
Does one (A) Pay more for the ideal domain name or (B) Save money by choosing a somewhat inferior domain name? It's a common question – so common that it probably deserves a name. The Entrepreneur's "Domain Dilemma", let's call it. Of course, there are cases where the ideal domain really is to...