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Results for: E-mail Marketing

I have four different online courses with video content right now and there are lots of choices. If you're just starting out and want something that is easy with no monthly fee and built-in sales/landing pages with the ability to stop video downloads, you should check out Gumroad.com Give me a ...

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My understanding of CAN SPAM has always been that it is just additional (and national) enforcement of deceptive practices rules. Read the guidelines from the FTC: http://www.business.ftc.gov/documents/bus61-can-spam-act-compliance-guide-business Which are more readable than the law. They are abou...

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Set up a free account on MailChimp. Use their drag and drop visual editor. Click the "HTML" tab and copy the code. Paste it into Interspire. Remove any MailChimp-specific code.

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Not sure there is a definitive, one-size-fits-all answer, but I can give you my experience. I've had much better success with multiple touch points than the single blast. I would specifically target folks who opened, but didn't click the first email, and send them a second email with a modified...

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I think there are two parts to your question: A) List Building B) Engagement of your list once built On the list building side, I would suggest you develop a strong content marketing strategy. With a B2B audience, there are really great affordable solutions like HubSpot that can give you the to...

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There are a few common problems when it comes to email marketing: -Spam (annoying customers) -Not opening your email if your subject line is not interesting enough -Oversaturation (receiving too many irrelevant emails)

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The typical consultant answer is 'test it' but there are some good places to start. People generally start checking email when they show up to work (yes that includes personal). Sending around 8:30AM will give you a good shot of being at the top of their inbox then. Another good time is before ...

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I have. You will experience a much better return on investment, and your customers will have a much better experience when you take advantage of audience segmenting -- which Customer.io and the likes offer. To be far, you can achieve this same result with tools like Aweber, but they are not as ...

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