I have more than 7 years of experience in digital marketing, managed over $50,000 in ad spend on various social media networks and currently managing over 30 Social media assets for various clients. You can add as many Funding sources to your Facebook Ad account as you want but all campaigns in...
I own / operate physical therapy clinics in the Denver Metro area and have been effectively generating leads and generating new patients online for the last 3 years. And the cost of acquisition is surprisingly low (from as little as $0 if you do some of the things in-house to less than $100 for t...
Conversion at the page level is often impacted by who is showing up - and could be indicative of a mismatch between the ads you are running, the audience they attract, and the messaging on the landing page on arrival. You're also asking for both a phone number and an email address - while offeri...
I don't know if you have tried this yet, but sometimes having a lookalike custom audience that is 99% similar doesn't always preform better than the lookalike audience that is 97% similar. If I were you I would go through AB test each of the different lookalike audiences, so try 99% vs 98% vs 9...
It depends on the economics of your revenue model but as a general rule, $3.00 is the high point and $1.00 - $1.50 is the target range.
Here are some tricks that work for me: + Laser the audience so that they are the best fit for the offer. Using interests, age, location, etc. or you will just flush money down the toilet. + Make sure ad images & copy match the landing page style so it feels seamless as visitors click thru + Op...
Just do it! No, seriously, I'd not recommend to talk to someone, because it basically is more a thing of getting to know the interface and the quirks of doing x and y. I'd neither advise someone to start using a 3rd party if you do have someone who can invest a bit time to learn the platform. H...
I will give you 4 ways to monetize and sell your plugin. First of all, I need to say that you are using social media and Adwords which is fine, but getting the traffic to your plugin page is the challenge. And if you are using social media, are those people in your target market to even want th...
Scaling with paid/cold traffic is a very different kind of beast. Depending on your paid traffic source their motivations and behavior is different than that of a house list or affiliate / JV traffic. Usually paid (cold) traffic is more difficult to convert with a $47 initial offer. I've had ...