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I suggest doing some of your own research and brainstorming first, to help you craft questions to ask people. Then: simply ask. Use surveys, social media and face to face and try to change up the questions here and there to track consistency in answers.

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Hi First of all, the fact that you are talking about market validation is great. I've seen so many startups invest time and money, only to find that no ones wants/needs their product, or that they only want a certain aspect of it, or they aren't willing to pay the requested price. So you're alrea...

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Hi, 4a: There are various 'models' that you can use to estimate how many shares/percentages your new partner should get. These include (a) his/her investment in time and/or money, (b) the current + potential value of the company, (c) the time and/or money that you as the original founder alread...

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You should consider purchasing a company already in business that provides those services in one of the "business friendly states", Delaware, Texas, Nevada. Doing so will set you apart from your competitors and will give you credibility based on the reputation of the company you are purchasing.

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So the question is what are your "Plan B" options. Let's assume for a sake of argument you've weighed the options (build your own, buy from an established competitor, partner with this startup) and you've decided that partnering is the best option. One way you could protect yourself in the event ...

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Great question! Many of my startup clients are in the technology space, which is very strong at the moment. Those who are able to support business shifts for Covid are doing well. Others in different verticals are having different challenges. Sounds like what you provide is a great opportunity to...

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For a long time, Apple considered Apple TV to be a hobby, not a real product worth focusing on, because it did not generate a billion in revenue. However, for a start-up, getting to $50 million in revenue can be the start of a wildly successful business. But being a start-up affords many advantag...

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The quickest path to cash is almost always consulting. Be very specific about what it is you can offer. Don't just offer "business consulting". Find a niche and serve it. Reach out to your network, including friends and family and ask if they need or know of anyone who might want to hear about w...

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First of all, focus on the product, rather than the technology. When it comes to product, you need to identify a real customer pain or problem that is being unaddressed. The best source of inspiration are problems that you face for which you cannot find a solution. To evaluate if this is a real...

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Most advisors get between .25% to 1%. 1% assumed they are VERY important and will be active in either recruiting or raising capital (2 of the most important areas). Advisors don't do it for the equity - at least they shouldn't - what they want more than anything is recognition from you publicly...

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