Businesses are valued as a function of their cash flow. In a contract service business, the cash flow can be tied to the contracts that are in place. Here is the problem, if the contracts don't go very far into the future, then you won't get a very high multiple of cash flow as a business valuati...
The easiest way to advertise on Facebook and IG is via Live video. Follow the 3 Es: Educate, entertain, or enlighten. Teach your audience, make them laugh or wow them, or enlighten them with a story about you. If you do the Live video on Faebook and you stay under 10 minutes, you can download and...
It all depends on your marketing communications strategy and the actual tactics that you execute. Some businesses find either social platform to perform better than the other one, sometimes both, sometimes neither. For example, based on my own experience, food blogs do great on Pinterest when the...
In the realm of custom work, fixed prices are dangerous ground. It puts you in a position to either say "no" or ask for more money when a project has extra needs, and that's never a comfortable situation to be in. You said yourself that speaking to a lead is the best way to make a sale. I'd ech...
I am a psychiatrist in private practice and I feel like I have come across almost the entire range of different individuals. Each of them with their various talents, interests and careers. Some have been successful others not. Some loved what they did for a living others despised it. It was not o...
Hi If you haven't already validated the market, then it would be best to start with something simple and the option with the cheapest costs. If you see that there is in fact a need for your service, you can always start developing your own version whilst the template version is running. If you ...
Good question. Which idea makes more sense? You could organize a survey to be distributed to a small group of people that represent your potential clients. See where the demand is and make your decision on that. The less-niche approach sounds sort of like Craigslist, which might be hard to compet...
A lot of the decision involved in this depends on the job functions and sometimes, the state you are located in. There are many legal issues surrounding hourly vs. salary. There is "salary-exempt" and "salary non-exempt". Exempt employees don't receive overtime pay; nonexempt employees do. The...
Well, if you really want people to pay you for ad placements, I recommend adding some value to them first - retweet them, add insightful comments to their blogs, share their content, promote their stuff. This also gives you an opportunity to gauge how your audience reacts to it, which gives you c...
I recommend developing a short survey with an incentive for completion, optional contact info questions at the end + interest in participating in an online focus group in the future. Then requesting the opportunity to post on private group boards dedicated to either LearnDash users *OR* PK-12 tea...