I'd be happy to speak w/ you on a call and share some meaningful insight. Thanks.
I would suggest setting up a LinkedIn Group and then sending out individual inMails to experts. You want to craft your inMail in such a way so they'll want to participate in the group. You should be able to find the right experts by leveraging your own network or using filters to find the people ...
A provisional patent is good for two things. It is a date-stamped proof of invention and gives you time to determine whether to incur the cost of filing a full patent. Yes, so long as the individual component pieces you think are useful are sufficiently described in detail within the one genera...
Not knowing exactly the violation you are speaking of, there could be two possible reasons for this: 1. Apple is aware of the alternative use of their platform and allows Fancy to use their system in a method that violates their TOS because of the volume of transactions and their communications ...
From an overall messaging standpoint, you need to figure out how to tie in your messaging around the problem that they don't know they have to messaging around problems that they *do* know they have. Your product is likely not just solving one problem, but others by extension as well. In other wo...
More information needed, I think. What goals do you want to accomplish with this beta? In terms of process and timeframe for actually _rolling out_ the beta, I don't think there's anything special that needs to be done. When it comes to gathering feedback from those user segments, however, it wo...
Yes it could work. It depends on so many things. Structurally it could work. I have experience with creating a "moveable stage". Alternative venues like this are becoming more and more popular and super trendy. I compare this in some ways to food trucks. There are many things to consider though....
_Can_ you? Sure, but it's probably not the most effective way. What you're describing is "content marketing," and it's usually very good at improving the middle and bottom of the funnel. Meaning, when someone already knows about your site, your content marketing can help convert them to a trialer...
At WP Engine, everything in marketing and sales is included in CAC. Salaries, commissions, coupons, direct advert spend (which you're saying you don't yet have), fees, travel and other costs associated with conferences, etc.. My advice is to err on the side of putting too much in CAC, because t...
I own / operate physical therapy clinics in the Denver Metro area and have been effectively generating leads and generating new patients online for the last 3 years. And the cost of acquisition is surprisingly low (from as little as $0 if you do some of the things in-house to less than $100 for t...