The first question I have is why would anybody pay for something they can get for free... Unless the free "whatever" is so difficult to get and free ends up being a lot of money (ie time). If you have a value proposition to take away the pain, then that's a start. Once you have established val...
For conducting market research across the Middle East and North Africa keep the following tips in mind: 1. Be clear on your business objectives for research: Fully understand what decisions or changes you want to be able to make to your business as a result of the research at the project briefi...
I would pick up the phone. I think actually speaking with the decision-maker will illuminate how to reach them at scale, objections, and other things you need to know.
Hello!! That's a very good question you asked. Having been a entrepreneur for more than 7 years now, I understand how entrepreneurs are often serial thinkers and the rate of idea generation is definitely greater than that of execution. Focussing your thoughts and actions on more than one busine...
Hi First of all, the fact that you are talking about market validation is great. I've seen so many startups invest time and money, only to find that no ones wants/needs their product, or that they only want a certain aspect of it, or they aren't willing to pay the requested price. So you're alrea...
There is certainly value in starting customer discovery interviews. And no reason to wait for the delay that creating a landing page and waiting to collect emails would take. I would just advise that you get clear on your hypotheses about who your target customer is so you talk to the right kind...
The easiest answer to this is something a mentor told me a few years ago when I was working on a niche app....she said "do you honestly feel like you could be passionate about this for the next 10 years"? That may not sound like it's relevant but it is...honestly that's the only thing that matter...
So long as the suppliers are able to deliver a basic level of service that would create a positive experience for the purchaser, I'd say that it's reasonable to conduct the experiment. Marketplaces always face liquidity issues in the early days. Happy to talk to you in more detail in a call t...
Treat the event like a lean startup landing page. Get people to sign up for a "waiting list" to use your service. Have one or two easily accessible ipads on the side of your booth nearest the walkway, so that people can easily sign up. The ipads should have a nice landing page on it that shows s...
Many open-source forum software are available (that are easy to use). You can try starting with bbpress (https://bbpress.org/), wordpress. Hope this helps. Thank you, GK http://gk.palem.in/