I believe that personal passion is the only sustainable way to pursue any idea and / or startup in the medium and longer term. In the short term, there's loads of other things that keep you going: momentum, money, press, great feedback, investor interest, new customers etc. What these things how...
Having looked at your website, I'd suggest that an overhaul of your site is likely required prior to spending too much on new initiatives. I find the overall messaging of the site confusing and somewhat inconsistent with the description you've provided in your question detail. I'd be happy to s...
I don't have any tools or articles off the top of my head, but I can share some tips on evaluating decisions like this. I think there are two key questions to answer when evaluating investment decisions like this. First, what is my outcome I hope to get? Secondly, are there any objective metri...
Hello! We recommend using Hubspot's CRM - they integrate pretty much everything a business might need. We use it for ourselves and our clients and really love it.
If you're willing to simply get by while you work on your dream, look for an opportunity to get paid to work on that dream. Look around. There are jobs that are incredibly boring and even afford the chance to read while you're on the job. That would be a great time for research, catching up on e...
Hello! This is a great question. I have been helping startups and small business owners with their funnels for quite some time now. My name is Humberto Valle, I'm an MBA strategist with Unthink and actually recently completed another Sales Funnel Marketing Guide, you can find it here: http://bit....
Cool concept, but yeah, it can be time consuming. While there may be automated ways to do this, another way to consider the demands of the individualized approach is to think of the effort as an investment in the relationship. Down the road, this investment could pay dividends, including: * when ...
Are you tracking when you sell them and the value of them? What kind of POS system are you using?
It depends on the exhibitions. So exhibition organizers only you let you use their stands/stalls with limited options for changes (less common), some refer you to a list of 'approved' stand installers/designers (fairly common), and others let you do whatever you want so long as you follow a few ...
It's best to keep everything in a single company to start with. Before going further with my answer, I'm compelled to tell you that launching multiple products *rarely* works and unless you have very significant prior success, most investors will take interpret diversification as a very negative...